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De Shang Yun Porcelain Branding Contest

Submission: 16th October 2024 Registration: 18th December 2024 Location: online Language: english Prizes: Euro 3000 Type: open

De Shang Yun Porcelain Branding Contest

De Shang Yun Porcelain is looking for a new name and brand identity targeted at the global market, which includes logo design, distinctive graphic elements, packaging, and shipping solutions.
The primary objectives are 1) to build a strong, recognizable global brand identity that reflects both deep Chinese cultural roots and a contemporary aesthetic appealing to international tastes, and 2) to present and promote Chinese white porcelain within the international market, focusing on craftsmanship and quality.
The brand identity should reflect the essence of De Shang Yun Porcelain, creating a distinctive image tailored to the global market. This includes designing a logo that represents the company’s values and philosophy, accompanied by unique graphic elements that capture consumer attention. It is crucial that the brand identity also encompasses packaging, ensuring not only an attractive aesthetic but also the use of eco-friendly and functional materials in line with the brand’s premium image.

For more info: https://bit.ly/Porcelain-Branding-Contest

Contest Timeline
Upload Phase: 16 October 2024 – 18 December 2024 (1.59 PM UTC)
Concept Review: 11 November 2024 (1:59 PM UTC)
Client Voting: from 18 December 2024
Winner Announcement: approximately by the end of February 2024

Award
€3000

Eligibility Criteria
Participation is free of charge and open to designers and creative talents of any nationality aged 18 years or older.

Date: October 18, 2024