Tag Archives: Quinta Colonna competition

Crediting the origin of the word “cliché,” Quinta Colonna launches a call for submissions where words are not forbidden, but priority is given to visual content. Cliché was originally a tool used to reproduce an image through different printing techniques. From a single cliché, almost indistinguishable copies are generated in a repetitive process. Cliché is also something defined as a cultural superstructure. The repetition of the basic element creates a pattern that leads to a meaning that differs from the original one. These superstructures contribute to build the stereotype, which in turn, sometimes, redefines the meaning of things themselves. Continue reading →